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Honda Hoot 2009 canceled due to economic uncertainty
Maverick - Dec 22, 2008
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American Honda announced today that the 2008 Honda Hoot will bring to a close 15 years of what has been one of the most successful motorcycle rallies in history. Over the years, almost a quarter of a million guests attended the Honda Hoot which was born in the hills of Asheville North Carolina and eventually moved to Knoxville, Tennessee. At the first event, a little over 3000 attendees enjoyed what would grow to become one of the largest rallies in North America.
The Hoot set new precedence for what a motorcycle rally should be, offering not only a wonderful opportunity to test ride new products but also focusing on family fun and growing the industry from the ground up. Based on the current economic crunch which may have significant impact on our customers during 2009, American Honda will take this time to seek out new and innovative ways to engage with our customers so that we can continue to ride together.
In talking with Bill Savino, Manager, Motorcycle Press and Product Evaluation, American Honda Motor Co., Inc., it is evident that Honda officials took this decision very seriously. According to Savino; “canceling the Honda Hoot was a hard decision to make because we did not want to let go of this successful event.” Savino went on to point out the issues were the economy and cost of supporting the event as a manufacturer with Honda’s demo fleet and other resources.
American Honda extends our deepest gratitude to the more than 1300 volunteers who helped make the Honda Hoot a success and to all our event sponsors, to our two host cities, Knoxville, TN and Asheville, NC, and especially to all the good people who helped make the Hoot such a great event.
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