Hollister is back!
Horse Power Promotions Press Release - Feb 1, 2007

After a one-year absence, Hollister is back with Horse Power. The 60 year

Hollister Motorcycle Rally continues its tradition in 2007.

 

For the first time, the city of Hollister has enlisted the help of a promotions

company to create a motorcyclist’s entertainment Mecca in its historic downtown area.

Veteran event company Horse Power Promotions enlists its 26-year expertise in public

relations and production to work around the clock on one of the biggest makeovers in

rally history.

 

In years past Hollister has been known for the type of rally that attracted a crowd

who would simply ride downtown for one day around the 4th of July, opting for a t-shirt

and a cold one, take a look and ride off. But Horse Power Promotions is working to

change that. By stepping up the non-stop entertainment, organizing on-going

demonstrations for bikers such as creating a builders square full of the bike building

craftsmen of today), Hollister’s 2007 Rally will be one its most memorable and action packed.

 

Hollister Motorcycle Rally is the largest of its kind in California and one of the

top ten in the United States, always offering a great line up of vendors. Horse Power

Promotions and the new Hollister Motorcycle Rally Committee plan on luring more

vendors than ever before and the new easy-to-maneuver layout of the downtown

motorcycle marketplace will insure all vendors a premium space in the heart of Hollister,

while also creating a great shopping experience with the downtown merchants.

 

The excitement is mounting: Custom Bike Show, two stages with live music,

Corbin open house, great riding are just a taste of what’s on tap. New for 2007 is VIP

bike parking with helmet and leather checks.